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Antonella Aguiari and Maurizio Jannucci: from Piedmont to Tenerife with Creative Cables

Negozio Creative  Cables a Tenerife

With Creative Cables, Antonella and Maurizio bring custom lighting to Tenerife, combining innovation and personalized design to create unique lamps.

Their journey into the world of lighting began in the electronics sector. As LED technology advanced, both saw an opportunity that led them to a radical transformation, specializing in the design and creation of residential and industrial systems, and later expanding their offerings to include lighting for Home Design.

It was during this journey that they discovered Creative Cables: “We were immediately struck by the potential of the combination of originality, simplicity, and creativity, and so began our collaboration, back when our business was still in the province of Turin.”

In 2019, eager to embark on a new adventure, they decided to move to Tenerife, continuing their work and choosing Creative Cables as their sole partner. “The vast range of components, colors, and the countless possible combinations for both indoor and outdoor use made us consider Creative Cables the ideal partner to introduce to the Canary Islands.”

Their store in Tenerife is described as “The tailor’s workshop where you can create your own lamp.” Just as tailors make custom garments, Antonella and Maurizio craft lamps tailored to the customer’s environment and needs, playing with a wide array of colors and component types.

Among the most innovative products for their customers are the Outdoor IP65 products, the portable and rechargeable Cabless lamps, Ghost light bulbs, and the Filé string lights. However, the must-have product for their clients is undoubtedly the iconic textile cord, thanks to its wide range of colors that offer countless creative solutions, “including the creation of accessories (necklaces, bag decorations, etc.).”

Among the projects they remember most proudly and completed thanks to Creative Cables components are the lighting of a stairwell with cascades of light bulbs at different levels and the lighting of numerous outdoor pergolas. Additionally, the ability to light an entire apartment using only wall outlets demonstrated the innovation of these products.

The experience in Tenerife of Antonella Aguiari and Maurizio Jannucci is an example of how passion, creativity, and a good partner can turn an idea into a successful project, bringing light and custom design to every corner of the island.


Creative Cables Store Tenerife

📍 C. San Clemente, 21, 38003 Santa Cruz de Tenerife, Spain
📲 +34 643 98 64 27

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